COVE

In response to the argument for moderation, the image by Joseph Livesey depicts the “slippery slope” of moderation, claiming that both overindulging in alcohol as well as moderation were both avenues through which one descended into alcoholism. Livesey and his followers who vowed abstinence in Preston, England in 1832, believed the only true way to prevent the detrimental effects of alcohol use was through teetotalism, or the complete abstinence of alcohol. The image depicts a sort of safety net for those traveling along the path of teetotalism, whereas those on the moderation bridge are always close to descent. This image and the concept of teetotalism would serve to inspire others through public meetings, images, and periodicals.