The homeland of the majority of Gemma's Icelandic family. This family has deep roots in fishing and boating, they have Viking roots and pride in their heritage. This is also where Gemma finds out more about her own history, and her original Norse/Icelandic name. While Gemma Hardy is the titular character's name throughout the book, it takes until one of the later chapters for the readers to find out her actual Icelandic name of Fjola Einarsdottir, and to finally see her parents graves. Fjola means Violet and is also the name used for girls. Einarsdottir is a popular last name in Sweeden, Iceland and Denmark, all home to great Norse mythological stories and histories. While most other Iceland characters names are connected to Norse mythology or history of the area, Fjola is not related to any gods or goddesses. It does raise the question that Hallie asks on page 411 "I wonder why you were not called Violet in Scotland." 
The town was discovered in 1550 when a trading post was founded for shipping. The fishing industry is the biggest employer in the area. The town was named after a small island  Stykkið ("the piece"). The nearby mountain of Helgafell is the burial place of Guðrún Ósvífursdóttir, a heroine of the Icelandic sagas.